Services

• search engine optimization
• internet advertising
• paid listings

• direct marketing
• viral marketing
• web analytics

Web Analytics

Web Analytics*, the data mining and analysis that ties it all together, is one of the most crucial elements of the Advanced Web Promotion process. This is where we quantify our efforts.

With traffic reports, data mining software, and good old common sense, we tell you precisely which aspects of your promotional campaign are most effective in attracting new customers and retaining existing customers. We identify which elements of your promotional campaign (Search Engine Submission, Email Campaigns, Newsletters, Pay Per Click ads, Viral Marketing efforts, etc.) generate the most hits, customers, and revenue for your business.

Identifying which elements of your web site promotion have the highest overall success and potential for generating revenue allows you to assess which elements are worth keeping and which are not. This ensures that your company makes the most efficient use of its marketing resources.

Using advanced data mining and tracking tools, we offer accurate live web statistics, monthly traffic reports, and ranking reports on the success of your site, detailing:

• How our promotional strategies are benefiting you
• How your customers find your web site/Where they are coming from
• Which keywords customers use if they enter your site through a Search Engine
• Where your site places on the top Search Engines
• How long users stay on your site
• What content users read on your site
• How users interact with and move through your site
• Where users exit your site, if they do not stay on to make a purchase or contact you.

Based on these data mining reports, web statistics, and traffic information, we fine-tune your custom promotional plan, refining our methods to help you achieve maximum results.

The Bottom Line? Return on Investment.