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PROJECTED U.S.
BROADBAND USAGE |
TERMS MOST SEARCHED FOR
The Buzz Index for the week ending
8 Feb 2003 |
Source: BizRate.
* Holiday period is measured from November 25-December 25, 2002. Holiday period is included in fourth quarter data. |
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| R.A.M.E.N. IS BACK |
...Tastier Than Ever and Good For You, too!
We are excited to announce the re-launch of our newsletter, R.A.M.E.N (RosArt Multimedia Electronic Newsletter). It's been a few years, but we've returned to help guide your business through the Digital Age with entertaining and informative media industry news, important RosArt Multimedia updates, and special features.
Our Top R.A.M.E.N. News articles are drawn from a variety of specialized media publications. They bring you the most recent and relevant developments from the colliding worlds of design, technology, and marketing. This month, look out for hot tips, trends, media industry shams and scams, and everything you need to know about the Slammer worm. Additionally, in every issue, you'll find Method to the Madness, a column by RosArt CEO Jose Rosa, which highlights topics such as: Targeting Traffic to Your Web Site, The Importance of a Unified Image, and Learning to Develop an Eye for Design.
Also, the Coming Up Roses feature column provides an opportunity for RosArt clients to share their online business success stories. Finally, our Ramen-rageous section will certainly gratify those who have a penchant for fascinating facts about media technology, business, and….noodles? See for yourself. Welcome back to the R.A.M.E.N. community.
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| METHOD TO THE MADNESS |
A Holistic Approach to Creating a Sales and Marketing Presence in the Digital Age
by Jose Rosa
Web development consists of varied elements that range from marketing and sales techniques to technology, design, and strategic positioning. In order to maximize the benefits of having an Internet presence, these components need to be coordinated and interwoven like the shifting gears of a car. While add-ons, re-dos, touch-ups, and facelifts can certainly help fix an ineffective web site, a complete A-Z development and maintenance plan saves time and money, avoids confusion, and sculpts a defined set of goals within a larger strategy. Choosing the right internal Point Man to deal with the right external Team Captain is key to reaching integrated solutions. Click
here to read more...
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COMING UP ROSES
RosArt Client Success Stories |
Jane Schaffer Scores High On the Web
by Alexandra Pallas
Within a matter of a few years, Jane Schaffer has gone from schoolteacher to a leading national Education Consultant with an acclaimed series of Curriculum Guides and workshops. Constantly touring the country, Schaffer is a premier example of how online promotional strategies can turn an Idea into an active, booming business. Click
here to read more...
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| ROSART BUZZ |
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RosArt Bonds With Celebrity Athletes
Something exciting happened in San Diego during Superbowl XXXVII Week. Hint: It didn't involve winning or losing, but it did involve Emmitt Smith with a golf club, a RosArt venture, and a downtown V.I.P Party. Click
here to read more...
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| TOP R.A.M.E.N. NEWS |
Online Shopping Going Up, Up, Up
"The internet has affected how people in the U.S. shop, reports the February 2003 UCLA Internet Report. The study notes that the number of people who have reduced their in-store shopping since having purchased something online grew from 52.6% in 2001 to 65.6% in 2002. Learn which industries are successfully targeting the modern-day consumer." (emarketer.com)
...to read more CLICK HERE (www.emarketer.com)
The American Bar Association Refuses to Endorse UCITA
"WASHINGTON -- The backers of the controversial UCITA software licensing law intend to push ahead this year with their efforts to win more state adoptions, despite a decision by the American Bar Association (ABA) not to endorse the proposed law."
...to read more CLICK HERE (www.computerworld.com)
Finally: Get Rid of SPAM
"FREE mortgage quotes!
Cheap printer cartridges! Free passes to thousands of XXX sites! "URGENT
& CONFIDENTIAL!" If you think you're getting more spam than ever,
you're right. Spam -- junk e-mail -- has dramatically increased in the past
year, according to recent studies."
...to read more CLICK HERE (www.detnews.com)
E-Commerce
benefited by better Privacy Policies
"Simple math: a straightforward privacy
policy + a full explanation of how online shoppers' information will be used by your company = more Internet customers. David Hallerman teaches the basics."
...to read more CLICK HERE (www.emarketer.com)
Phony
CNN Website is Brought Down
A website that published
false news stories from CNN has been taken offline. The fake CNN News Generator was online only a week when it
received legal documentation from the real CNN, stating copyright and trademark
infringement policies.
...to read more CLICK HERE (www.wired.com)
"Journalist Perpetrates Online Terror Hoax"
"Abu
Mujahid" of Karachi, the registrant of a purported terrorist Web site, is
really journalist Brian McWilliams.
...to read more CLICK HERE (www.computerworld.com)
EBay Responds to Hawkers of Columbia Shuttle "Debris"
"Internet
auction site eBay Inc. moved quickly to prevent people from auctioning
purported debris from the space shuttle Columbia
after it was destroyed in an accident. Some
people began hawking what they said was debris from the shuttle just hours
after the breakup of the craft flashed across the world's TV screens."
...to read more CLICK HERE (www.computerworld.com)
In the Ring: George W.
and.Steve Jobs?
A grassroots campaign to
entice Apple's CEO Steve Jobs to run for President of the United States was
launched on the Web recently, but it was over almost as quickly as it began.
The Steve Jobs for U.S. President campaign didn't fail due to lack of support
or interest; the campaign website melted down just minutes after it went up due
to being too popular.
...to read more CLICK HERE (www.wired.com)
"Golf Wrist Computer Causes Buzz"
"Some thought they were looking at another sports
watch as they walked past the Suunto booth at the PGA Merchandise Show, but the
curious stopped to gawk. Those who did found that the Suunto G9 on display is
far more than a watch. Officially, it's described as a personal golf instrument
wrist-top computer."
...to read more CLICK HERE (www.usatoday.com)
Dirty Worm, Dirty
Secret
"In the largest such
incident since Code Red or Nimda, the Sapphire worm--also known as
Slammer--caused chaos within many corporate networks. The malicious program,
exploiting an old flaw in Microsoft SQL Server, underscores a dirty little
secret in the IT industry: Administrators are slow to fix even widely
publicized problems"
...to read more CLICK HERE (www.news.com)
Study:
Slammer was Quickest-Spreading in History
"During the first three minutes of the worm's spread on Jan. 25,
the number of infected machines doubled about every 8.5 seconds, a
just-completed study found."
...to read more CLICK HERE (www.computerworld.com)
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| R.A.M.E.N.-RAGEOUS! |
Did you know…
…that "The Ramen Virus" is a type of internet worm? It propagates from one Linux-based server to another. Ramen affects systems running default installations of Red Hat Linux 6.2 and 7.0. It attempts to infect the system by exploiting two known security vulnerabilities. If the worm gets access to the vulnerable host, it will replace the default page of the web server to one that contains the following text: "RameN Crew - Hackers looooooooooooove noodles!" Don't worry, though. Our R.A.M.E.N. is not a virus.
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| A NOODLE FOR YOUR THOUGHTS |
Feedback? Questions? Comments? Concerns? Suggestions? Hungry? Please…Let us know.
CONTACT US
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